I combine 12 years of Senior Product Design experience with elite development to build marketing sites that actually explain your software and convert users.




Most web designers only focus on "looks." Because I’ve spent a decade building complex SaaS products, I understand your User Personas, Technical Constraints, and ROI better than any creative agency.
I optimise user journeys to boost engagement.
No "spaghetti" code; easy for your team to manage.
High-end assets delivered 3x faster using Adobe & Leap AI.
PORTFOLIO
I’ve worked on a wide range of projects, primarily in SaaS, as well as Shopify, Webflow, and more. Most recently, I’ve focused my efforts on these areas, which I’ve enjoyed the most.
A curated set of design, development, and AI tools I use to turn ideas into polished, scalable digital experiences.
I design high-fidelity UI, early concepts, and scalable design systems for web/mobile and product experiences.
I design and develop responsive marketing websites without code, from layout to CMS.
I build and manage e-commerce stores, focusing on conversion, product flows, and payments.
I use it for fast research, ideation, and drafting when I need quick clarity.
I automate content generation and AI workflows to save time and scale output.
I create and edit visual assets like graphics, videos, and brand materials.
I reside in Central London W1G but am open to relocating for the right opportunity.
I hold a settled status, allowing me, as an Italian citizen, to work legally in the UK without needing sponsorship or a visa.
I can start working with a 1-week notice.
What colleagues or clients I have worked with say.